With regard to Employers – Low-Priced Craigslist Job Postings Can Contain a Hidden Price
Craigslist has built a reputation as an excellent resource of free and low-cost classifieds online, especially among company employers operating with limited budgets. Yet as the years pass, it’s turn out to be clear that relying on Craigslist to fill local job openings may need more time and money than its reputation suggests. In fact , in many cases, using a traditional job board is a lot more cost- and time-effective strategy compared to posting on Craigslist.
From the beginning of the site, Craigslist has offered a very easy method for posting job listings: you simply select a city, then a category, open an account and article your job. This ease of use was a success in the often complicated online recruiting space. Over time, virtually every online job board has created an equally simple posting method, typically relying on web commerce to generate revenue from each job posting.
Free also was the obvious differentiation between Craigslist and most other online job sites. As creator Craig Newmark liked to explain, his goal was to help boost communication between communities of visitors, not generate revenue. Eventually Craigslist started charging for job listings in several markets, which Newmark explained like a great way to filter out fraudulent and frivolous job postings. Newmark additional that keeping the posting charge low — $25 to $75 dollars per month depending on the city — allows Craigslist to retain its placement as the low-cost provider compared to the main job boards, a position Craigslist actively promotes. Low pricing also assisted Craigslist cement its relationship with the demographic that the site cultivated from its beginning: teens, students and public who relied on the site to help them find cheap furniture, an used car, a new partner (for the night or even forever) and an entry-level work.
Yet 14 years after the release of Craigslist, the site is dropping effectiveness as a recruitment source beneath the weight of its own success. Job seeker traffic has grown exponentially in many Craigslist cities through the years, and the present downturn has accelerated that visitors growth. At the same time, the number of job posts has fallen in many cities within parallel with the slowed economy. The end result, say recruiters, is that every Craigslist ads job posting is inundated along with applies, and given the demographics of the typical Craigslist visitor, that will influx of applies has created a backlog of work. Instead of receiving 30 applications for a position, among which one or two may be worthy of an interview, companies of all sizes record receiving hundreds of replies within twenty four hours of each posting. Yet the number of qualified candidates who apply remains exactly the same or has fallen for many placements, recruiters say, which translates into multiple hours spent reviewing an overload of resumes searching for the hook in the haystack.
This issue is a familiar one to anyone who has posted a listing of any kind on Craigslist. Since all listings are posted in reverse chronological purchase, the newest listings get the most prominence. Each time a company posts an opening for any receptionist on a Tuesday at 10am, the window for responses to roll in starts at 10: 01am, but typically ends later that day as other posts push the receptionist listing additional and further down the queue. While it’s true that search results pull within older listings, those results furthermore show in reverse chronological order, therefore the receptionist job falls below brand new listings for receptionists each time another job in that category is submitted.
The problem is exacerbated in markets exactly where Craigslist charges for job posts. If a gas station posts a listing for a mechanic for $25, and none of the applicants in the initial 24 hours is a good match, the likelihood that this station will receive a relevant software through the rest of the 30-day post is very small, recruiters say. To refresh the flow of new applicants, the station must re-post the job for another $25 to have the listing jump returning to the top of the list. In some cases, employers post jobs four and 5 times before attracting a qualified brand new hire. At $25 or more per post, Craigslist becomes an expensive option fast, not to mention time-consuming given the flood of unqualified applicants, state recruiters.
Another common issue raised by hiring specialists is Craigslist’s lack of customer service. Once a job will be posted, returning to the site to make edits or remove the ad isn’t tough, as long as you’ve saved your confirmation email. If you are you looking for more info on job posting site look into our own web site.
But if you require a live person to ask a question about any aspect of Craigslist’s posting process, you’re typically out of luck. Craigslist ads communicates with its customers solely through email, and given the size of its databases compared to the very small size of its customer service team (of which Newmark himself is a member), few clients receive replies to their support requests.